As part of a major renovation planned for its 150,000-square-foot U.S. headquarters, Takeda sought to create a workplace experience that would communicate its culture, reinforce its mission, and reflect its global identity.
The project began with a strategic engagement of key stakeholders from across the organization. Through collaborative exercises and discussion, the team identified core brand attributes, cultural themes, and messaging priorities that would guide the design process. This foundation ensured that every communication within the workplace reflected a consistent story and supported Takeda’s broader organizational goals.